We all lead a tribe. We have communities who look to us to guide them, such as: your family, small church group, employees, co-workers, customers, bridge club, and neighborhood watch. The list goes on and on. Some are small and some big. What we don’t often talk about is the role they play.
You have decided what nascent group to lead, gathered them together, and created something for them to go crazy about. Now the work really begins. Give them ways to share, connect, engage, hang out, play, take part in and create even more. Once you do that the rest will be pretty easy. They will share more than you ever could have asked, connected even more people and created tribes of their own.
Then when you’ve done that you can move on to the next thing and do it all over again. Now isn’t this fun?
Learn more about tribes from Seth Godin by reading…you guessed it, Tribes.