Yesterday Britain’s Prime Minister announced that he has asked security forces to consider a way to limit the public’s use of social media sites as a way to curb or prevent rioting, looting and other thuggery. As soon as I heard this news I was at first shocked that a member country of the free… Read more about Choose Wisely Mr. Cameron
I rarely blog on Saturdays. There is something special about twitter conversations on Saturdays mornings though. I have very creative and inspiring people in my network of friends. And like all creative types, you are hard at work shipping throughout the week. Even though there is always a sense of light heartedness throughout, there is also a professional business tone on weekday posts. Saturday mornings are different. Humor seems to come naturally….
People ask me two questions regarding location-based tools like Gowalla, Foursquare, Whrrl or Yelp. The first question is: why use them? The second is: how do you choose which one to use?
The answer to the first question has three parts…
Quora calls them policies, but they feel more like rules to me. My first two days on Quora were initially refreshing, different and then a bit frustrating. I enjoyed searching subjects I am interested in, like company culture, core values, connecting, influence, and technology. I jumped right in where I felt I had value to add, just as I do anywhere else. The difference though is that on the second day it became apparent that the administrators had a very distinct view of what those policies entailed. I was scolded right away by posting a reference to a very relevant blog post I had written. A user had asked what the community thought about using your own influence on social media to drive attention to a clients brand. That was not good etiquette I guess and I was accused of self-promoting. Then I added a note and a link to Michael Hyattâ€™s post…
The front-line of success today is engagement, and you do have time for it. You can find many services that will do your bookkeeping, scheduling, purchasing, even research and a multitude of other tasks for you, but you are the only one your customers or readers want to engage with. During my early twenties I… Read more about Why not engage? Everything else can wait
You have all seen it. A mediocre action or statement that someone of influence makes and the crowd repeats it. The current nature of the web and mobile technology has made this an amplified occurrence. The last one I witnessed was just a week ago. It was so bad that I also saw many people call it out for what it was. The statement was neither unique or helpful.
I first started evaluating my own actions like this at a conference last year. I was getting ….
My friend and one of my personal tech guides Andy Traub gives us a walk through (video) of Rapportive and “raplets”, an add on to manage social media connections and contacts simultaneously. Managing your contacts is probably one of the most important things a good connector can do. I will have more on that in the coming weeks. For now learn from one expert I enjoy learning from. Please leave a comment if you have a question for Andy or a tip of your own…
Today we have the greatest impact when we first tighten our tribe and then give them something to do. First of all people who really care about what you are doing will share it. Second, the old methods of interruption and shouting just don’t work as well anymore. But much has already been said about that topic and there are some great resources available. My favorite is Meatball Sundae by Seth Godin.
What I want to focus on here is the tightening of your tribe. When getting your message out you will come to a time when you gain followers, people drawn to what you are doing and sharing. You want to focus on the ones that love what you are doing, and I would add, regardless of their current influence (I will come back to that near the end). They are the ones that you want to include in your ….