If you have been reading my blog, you know that I have a few authors, some alive and some long gone, that have greatly influenced my life and work. One of them is Seth Godin. While all his books have resonated with me there are a few that have just stopped me in my tracks. Linchpin was one. I think I have given nearly 20 or more copies away to people all over the world . I changed my whole career after reading a sentence in his book Tribes. I refer back to Purple Cow every time I ship something new from a video game to a non-profit fundraising campaign.
So when Godin launched his Kickstarter to publish his latest book, The Icarus Deception, I partly thought “there is no way he could top what he has already written.” I was wrong. Very wrong. As a backer I received Icarus earlier in December.
I was pleasantly surprised by the main theme of the book. Seth outlines a major shift that is happening right now. We are experiencing a time in history where the connection economy is replacing the industrial economy. Connections trump all other influence. Icarus, describes this new world where artists thrive and those willing to be vulnerable and share, change the world. Truly I could write a long review here but, I would suggest watching the official trailer instead, Brent Underwood shared with me. What you see in it gives you an accurate preview of what you will find within its binding.
As I have given these copies away I have noticed something remarkable. Each recipient has expressed what I can only describe as epiphany. They are photographers, filmmakers, non-profit evangelists, writers and other world changers. Beyond that I am excited to see where those epiphanies take them next.
If you are near Portland, Oregon I also want to invite you to the first Icarus Session Jan 2nd at 2pm. I chose to start my own in the burbs (Newberg, OR) since the Portland one has grown pretty large. You can find the details here on the meetup site.








